Advances in technology have revolutionised the way we experience brands. We asked industry leaders from a wide range of creative sectors how they use technology to engage and interact with their audience.
In the past few years, we’ve seen considerable change in the way we interact with brands. Technology is the driving force behind this change, and it continues to advance:
- Artificial intelligence has made customer data more useful and insightful, allowing us to deliver more personalised experiences.
- Smart devices sense more, integrate with our homes and daily lives, and conversational user interfaces such as Amazon Echo and Google Home give us new ways of accessing information and services.
- All good businesses recognise that they have an impact on society - technology can be a powerful enabler for brands that want to make a positive difference in the world.
We reached out to some key influencers in the creative sector to find out how they use technology to engage with their audience and find out their thoughts for the future of tech.
We’re starting with a group of 3 interviews:
You can see our first interview of the series with Mike Dent below, the following interviews will be published on our social media channels so make sure to follow us!
Twitter
Facebook
Instagram
LinkedIn
Mike Dent - Managing Editor at Wired Magazine, Condé Nast Publications on
As your brand and technology partner, we’ll help you discover what’s possible.
We’ll make sure that the way we work is the right fit for your business, and we’ll ask the right questions to make sure you’re set up for success.
Together, we’ll create a unique advantage for your brand.
We are TheTin – building brands through technology, email [email protected]